MasterCard: The Priceless Engine - NYE Campaign

This case study shows how an innovative marketing platform helped MasterCard improve its targeting and social media marketing in the Asia Pacific Region.

MasterCard: The Priceless Engine – NYE Campaign

Agency: Digital Arts Network Singapore Client: MasterCard

The summary statement

The Priceless Engine is an innovative marketing platform that provides MasterCard's partners with deep insights to break through the clutter and deliver the right offers and messages to the right people at the right time. It allowed MasterCard to