Maker's Mark x The LEE Initiative Restaurant Workers: Relief Program

Maker's Mark, a bourbon brand, partnered with The Lee Initiative to provide free meals to restaurant workers in the United States during the Covid-19 pandemic.

Campaign details

Brand: Maker's Mark x The LEE Initiative Restaurant Workers Brand owner: Beam Suntory & The Lee Initiative Entrant company: Doe-Anderson, Louisville Idea creation: Doe-Anderson, Louisville / Sid Lee, New York PR: Evins Communications, New York, Ny North America Spirits & liquors Email marketing, Social media No budget

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