Looking inside the Digi-Qual Toolbox: Tips and tricks to leverage the digital qualitative revolution

There are many options available for time-pressured people looking to adopt or expand their use of digital qualitative research and automation of processes in Latin America.

Introduction

The speed at which business and marketing decisions are designed, implemented and measured is becoming increasingly fast, putting pressure on qualitative research projects to be completed in very short time- frames with pressure to reduce budgets. Ti

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