WARC subscribers can read
Janssen Slovakia: The Cost of Bad Mental Health
Janssen, a pharmaceutical brand, changed perceptions surrounding mental health in Slovakia by getting its brand ambassador to reveal his mental health diagnosis on a popular talent show and encourage people to speak out.
By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
Access unbiased, evidence-based insights that save you time and help you make marketing choices that work.
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
You’re in good company
We work with 76% of the world’s top agencies and 80% of Forbes most valuable brands*.