I Enjoyed It! Programme Appreciation – What is Being Measured and How Can it be Used?
Erik Nordahl Svendsen and Alexander P. Nielsen
This paper describes how the appreciation measure in the Danish meter system provides discriminating results from a simple five-point scale.
Valuing Television Programmes
I Enjoyed It!
Programme Appreciation What is Being Measured and How Can it be Used?
Alexander P. Nielsen andErik Nordahl SvendsenDR TV, Denmark.
INTRODUCTION
People watch television because they enjoy it. Through television...
