How Samsung Mobile created a highly tailored multi-channel CX to boost Galaxy Note 9 sales as high as 275%

Samsung, an electronics brand, promoted its new Galaxy Note 9 model of mobile globally by launching a multi-channel customer experience strategy.

Campaign details

Brand: Samsung Agency: Insider Market: Global

Challenge and business objectives

Samsung has been a global leader in the smartphone industry for almost a decade now. The year-on-year success is in part due to Samsung’s relentless focus on evolving and innovating in its digital marketing and customer experience practices. Samsung