Look, no heels! Retail considerations for the post-pandemic era

Brian Carruthers

Sets out the context in which retail marketers will have to work in the short-term and identifies trends and themes they will need to address.

In the world of fashion, it was big news back in January 2021 when it was revealed that Kurt Geiger had no heels in its summer footwear collection. But that’s a reflection of the times in which we live: there’s not much call for formal wear when work

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