Kia's brand road trip from worst to first
Kia Motor Corp. came to the Unites States in 1994 with two cars and a reputation as "a used-car alternative." And, according to Michael Sprague, Chief Operating Officer and Executive Vice President...
Kia's brand road trip from worst to first
This event reports outlines how Kia, the automaker, has moved from humble beginnings to become a major success story in the US.
