How CNN is moving beyond the TV screen

CNN, the news brand, is rapidly expanding beyond its cable television roots in reflection of new consumer habits and technological opportunities.

As the founder of cable news, CNN has long been synonymous with hard-hitting journalism that appears on TV screens across the globe.

But as more people seek out content on a burgeoning slate of digital platforms, the 38-year-old news brand has found it needs to move beyond its cable-television roots, a strategy that both reflects a shift in consumer habits as well as technological

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