How Starling Bank uses data to build products and engage users

Starling is one of the UK’s new disruptor banking brands, which in two years has gone from a standing start to having 600,000 customers.

“Never let a crisis go to waste”, the old saying has it, and the global financial crash of 2007-08 was one helluva crisis. It precipitated some big changes in financial services – and not just around balance sheet requirements –...