INNOSPA: How to create and measure organizational culture that enhances innovativeness? - A literature review

This paper is a part of a literature review for InnoSpa Research Program that is born from companies’ needs and interests to understand, measure and develop organizational innovativeness.

Innospa

How to Create and Measure Organizational Culture that Enhances Innovativeness? - A Literature Review

Jukka PohjolaCorporate Image Ltd., Finland

Tuula AntolaMarketing and Business Development, Corporate Image Ltd., Finland

PREFACE

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