Asian Paints Corporate: #PeopleAddColor

Asian Paints, the multinational paint company, increased reach and brand trust, by connecting with people through the joy of the home in India.

The communication goal

While house is just a structure, it is the emotions and people living in it that transforms it into a home.

It is a collection of the moments and memories that add to the joy of being in a home.

With this thought in mind Asian Pai

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