Tobacco Free Florida: Reasons

Tobacco Free Florida, an anti-smoking organisation, increased awareness of its support services in Florida by launching a series of videos telling the real stories of people trying to quit.

Campaign details

Brand: Tobacco Free FloridaAgency: ALMA Country: United States

Objectives

Tobacco Free Florida's (TFF) mission is to work to protect the people of Florida from the dangers of tobacco. To achieve that goal, our objectives were as follows:

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands