T-Mobile: Singalong

This is the story of a how a single cohesive, fully-integrated campaign for T-Mobile successfully delivered both brand metrics and business objectives across the UK and five Eastern European markets.

T-Mobile: Singalong

Saatchi & Saatchi

SUMMARY

This is the story of a how a single cohesive, fully-integrated campaign successfully delivered both brand metrics and business objectives across six very diverse markets.

The creative idea of inviting thousands...

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