Microsoft Xbox Design Lab Originals: The Fanchise Model – Turning Fans Into Fanchises

Microsoft, a multinational technology company, increased awareness and sales of the Xbox Design Lab by launching a new e-commerce platform that allowed gamers to buy and sell their own designs.

Campaign details

Advertiser: MicrosoftBrand: XboxAgency: McCann LondonCountry: Global

Objectives

Xbox exists to 'empower gamers to do more' and places a relentless focus on ensuring that their community of gamers have the best experience possible.

This...

Not a subscriber?

Schedule your live demo with our team today