Call of Duty: #WarzoneReport

Activision, a video game publisher, teamed up with Twitter in the US to launch the #WarzoneReport, a custom, visual report of a player's stats for Call of Duty:Warzone.

Campaign details

Brand: Activision, Twitter, IC Group Agency: Activision Blizzard Country: United States

Why is this work relevant for Creative Strategy?

The #WarzoneReport is a first-of-its-kind API integration between Twitter and Activision. Using real-time gaming data, the #WarzoneReport is a custom, visual report of a players' stats for Call of Duty: Warzone. Available exclusively on Twitter, this