Burger King: Ring King

Fast-food restaurant, Burger King (BK), capitalised on the emerging tech trend of mobile-connected doorbell cameras to gain attention for the brand's Uber Eats partnership on social media in the US.

Campaign details

Brand: Burger King Brand owner: Restaurant Brands International Entrant company: MullenLowe, Boston Market: United States Sector: Restaurants & takeaways Media channels: Merchandise & free gifts, Social media Budget: Up to 500k

Executive su

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