How to develop a customer-centric organisation

This article explores how organisations can find new opportunities for business, and develop a stronger brand, by rallying around the needs and the data of consumers.

How to develop a customer-centric organisation

Dixons Carphone

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Introduction

The business world has changed: barriers to entry are coming down, entire industries are being disrupted, consumers have more choice than ever before and the media landscape is fragmenting. This creates new challenges and opportunities for businesses

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