Embracing the digital newsstand

Argues for the advantages of Zinio, a product for the digital delivery of magazines. Zinio recreates the full hard copy reader experience, with enhancements.

Embracing the Digital Newsstand

Mark A. KalineFord Motor Company

The world is changing. the consumer is undeniably boss and increasingly in control. They determine what our brands mean to them, not what we as marketers think our brands should mean. Viewers...

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