HomeEquity Bank: Catch the scam

HomeEquity Bank, a banking brand, launched a series of fraud prevention masterclasses to protect its clients in North America from scam artists during the COVID-19 pandemic.

Campaign details

Brand: HomeEquity Bank Agency: Zulu Alpha Kilo

Campaign Summary

To protect their clients from scam artists amid the pandemic, HomeEquity Bank (HEB) developed a fraud prevention masterclass: Catch the Scam. Leading the class is Frank Abagnale, widely known as history's most notorious conman and portrayed by Leonar

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