P&G: A frontliner's sacrifice

P&G, a multinational consumer goods corporation, released 'A Frontliner's Sacrifice' in time for Labour Day in the Philippines to highlight the sacrifices of medical workers during the COVID-19 pandemic and to encourage people to do their part in these trying times.

Background & Context

The Philippines was 2 months into community quarantine, but cases of infection continued to rise. Risking their own lives, medical workers continued to care for the sick. However, fighting at the front lines meant being away from...