Nexon Korea: The kingdom of the winds

Nexon Korea, a gaming brand, promoted the mobile version of the game The Kingdom of the Winds in Korea.

Background & Business Goals

In a fierce mobile gaming market, Nexon possesses the Kingdom of the Winds IP - which is a game developed by a small developer and is not considered as a large MMORPG with enormous promotional budgets. In the current gaming climate where gaming conte

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