Visit Finland: Buy Happiness – Rent a Finn

Visit Finland, the Finish tourism board, increased tourism to Finland with its global Rent a Finn campaign.

Campaign details

Brand: Visit Finland Advertiser: Visit Finland Agency: Zapwater Communications

Campaign Overview

The popular adage states, "money can't buy you happiness." However, Visit Finland - the tourism board of the destination - disagrees. Finns are experts on happiness, especially after being named the "happiest country in the world" by the UN World Hap

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