The most awarded work for effectiveness A summary of the most awarded campaigns for effectiveness for 2020, compiled using our rankings methodology, but not ranked. Effectiveness studies Alcoholic drinks industry (general) Beer & cider Automakers & marques Automotive industry (general) Banks Insurance Investment Confectionery Food industry (general) Fruit & vegetables Media & publishing (general) Newspapers Charities & voluntary organisations Military & emergency services Clothing & fashion retail Department stores Furniture & furnishings retail Restaurants & takeaways Retail industry (general) Supermarkets & grocery stores Carbonated soft drinks Gaming hardware & software Technology & electronics (general) Telephone & internet services Feminine hygiene Hair care Luxury toiletries & cosmetics Skin care, sun protection Toiletries & cosmetics (general) Airlines Destinations and locations Hotels Transport & tourism (general) Travel agents, tour operators