Northwell Health: The Return

This case study looks at how Northwell Health, an American healthcare system, established an emotional connection with its audience by creating an amphibious prosthetic to change the lives of amputees.

Campaign details

Agency: J. Walter Thompson New York


"We asked our agency to help us tell our philosophy of innovation. They came up with an idea that will help shape the lives of thousands of Americans." Ramon Soto, CMO Northwell Health.

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