Nissan Canada: Conquer All Conditions

Nissan, the automobile manufacturer, emphasised the off-road capabilities of its Rogue crossover utility vehicle (CUV) to increase sales in Canada.

Campaign details

Agency: Juniper Park\TBWA Advertiser: Nissan Canada Inc Category: Long Term Success

Section I — Case Parameters

Business Results Period (Consecutive Months): January 2014 – June 2017 Start of Advertising/Communication Effort:January 2014 January – December 2013 Canada Over $5 million

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