İsbank: İmeceMobil App

Isbank, a banking brand, set out to make ImeceMobile a centre where different parts of the agriculture sector could come together and to drive app downloads among farmers in Turkey.

Campaign details

Brand: İşbank Agency: İşbank Region: EMEA

Strategy

Objective

Our aim is to make ImeceMobil a center where different parties of the agriculture sector come together for the production process; to create a digital agriculture ecosystem; to reduce the risks of farmers in agricultural production; to make them use

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