MMA Smarties LATAM Awards

Honoring innovation, creativity and success in mobile marketing.

Burger King Mexico/Global: The Traffic Jam Whopper

Best in Show 2019

Burger King Mexico/Global: The Traffic Jam Whopper

Brand
Burger King
Agency
We Believers
Country
Mexico

Burger King, the fast-food brand, launched a campaign that allowed users to order burgers while waiting in traffic, thus increasing brand sales in Mexico.