Isabelle Karina C. Romualdez
16 August 2020 • It may feel like a retail apocalypse when it comes to how COVID-19 has impacted brick and mortar stores and consumer spending, but iPrice Group’s Isabelle Romualdez argues that interest is still high in SEA, and fashion brands have a chance to capture not just attention but wallets as well.
28 February 2018 • The European Union’s General Data Protection Regulation will affect many businesses located outside of Europe. While the headlines have been dominated by the hefty fines for non-compliance, but there are positives, including getting to know the consumer data you have, ensuring you have permission, and vetting service providers.
23 May 2013 • Warc needs you to decide the winner of the Popular Vote in the Warc Prize for Innovation 2013. This will be awarded to the long-listed entry with the highest combined total of likes for its video on our Vimeo page and downloads of its case study on Warc .
24 June 2011 • The shortlist for the inaugural Cannes Creative Effectiveness Lions - for which Warc is the knowledge partner - is out.
14 June 2011 • What makes a story worth sharing? How can brands learn to create stories worth sharing on social media? And how can they learn to interpret the stories being shaped by the steady stream of live customer data flowing out of social media sites?
03 February 2010 • Marketing teams might invest a lot of time devising new metrics ("participation", anyone?).
About Isabelle Karina C. Romualdez
Isabelle Karina C. Romualdez is a content marketing executive at iPrice Group